7 Top Tips for Wedding Dress Shopping

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The temptation is to visit every single bridal shop in a 150-mile radius and try on each and every wedding dress. This is madness and will earn you the nickname of Muriel. Instead, you need to maximise your shopping time by being strategic about where you shop. Would you prefer somewhere that does private consultations 

1. Research your shopping destination…

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or are you okay with sharing the shop floor with other brides..? Do you want somewhere close to your venue so that it’s easier to collect your dress en route to your wedding or somewhere close to home so that you can get to fittings around your normal schedule..? Does the shop you’ve got your eye on even stock the kind of wedding dresses you like..?

1. Research your shopping destination…

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There was a time when all you would hear from engaged girls is “I simply must have a Vera Wang wedding dress!” In some circles this is probably still true but in reality most brides-to-be realise that none of their guests will have a clue (or give a damn) who their dress is made by when they float down the aisle. That being said, designers do a lot to cultivate a reputation 

2. Do designers matter…?

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and so if there is a particular brand that you’re in love with, make sure you’re shopping at a place that holds their collection. It sounds like a no-brainer, but not every wedding dress boutique stocks every single wedding designer.

2. Do designers matter…?

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Now is not the time to wear the pants from the bottom of your drawer where the elastic has gone on. Make sure your underwear is as close to the undies you’ll be wearing on the big day as possible, as this will affect how a dress sits on top. Neon lingerie and black underwear are a bad idea!

3. Wear the right undies…

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Think neutral and, if you’d feel more confident, shape supporting. If you’re not wearing a strapless bra, you might want to take one with you just in case the dress you fall in love with needs a more invisible support.

3. Wear the right undies…

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The cardinal sin of wedding dress shopping is bringing too many people along for the ride. Though you might think it’s a lovely day out for all of your bridesmaids, your Mum and extended family, all that will happen is that you’ll end up despondent and, possibly, on the verge of homicide. We recommend just bringing one – maximum two – trusted voices with you.

4. Leave the entourage at home…

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Anymore and you will no longer be able to hear yourself think. Trust us.

4. Leave the entourage at home…

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You’ve probably heard this advice before, but even if you’ve got your heart set on a certain type of frock, make sure you give other styles a go at your initial appointment. This will help you rule out for definite all the things you don’t like and you may be surprised by what you find you do like. Have an open mind and great sartorial choices shall come to you.

5. Try on a bit of everything…

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Where and when are you getting married..? What are your bridesmaids wearing..? What will your groom be wearing..? How long are you wearing your dress for..? Will you be in a mixture of environments or just staying in one place..?

6. Think about context…

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All of these things will influence the dress you need.

6. Think about context…

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Cherish the experience as part of your journey to being a wife. Use the process to embrace your body, to celebrate your style and to emphasise your personality. Being a bride means that everything is unabashedly about you, so take the time to revel in that experience!

7. Enjoy yourself…!

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Learn more about how to organize a dream wedding and not go crazy

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